The Chrysalis Lab

Emma Trask, a renowned fashion and celebrity stylist, launched The Chrysalis Lab to offer a unique form of garment upcycling called Chrysalization. With the opening of Emma’s brick-and-mortar atelier, my team and I were tasked with a strategic site redesign, including art direction, copywriting, and development.

thechrysalislab.com

Brand Identity: @huntlodge_creative